About
Green Way is a mobile app for farmers, traders and rural communities. It covers a range of crops and region-specific market prices and allows farmers to ask questions, with the option to attach photos, that are answered by verified agricultural experts.
Capability and features
Greenovator is an agritech company that launched its first app named Green Way, as a free-for-farmer mobile application in 2016. It was created to connect farmers with technicians for timely and high-quality answers to farmers’ questions and also access information on best farming practices. It has gradually evolved to also offer a tool to connect smallholder farmers with agricultural and livestock business stakeholders. The Green Way app is an independent, unique and inclusive platform in Myanmar providing digital connections with farmers, technicians, agri inputs businesses, traders and contract farming businesses. Moreover, it is now able to connect with consumers through a seller-buyers link featured through the Zaytangyi website.
Green Way is a free app to download and generates revenues from providing agricultural services such as consultancy, research and translations to INGOs, NGOs and enterprises.
Progress to date
As of late 2021, the Green Way app has 30,000 active monthly users and has been downloaded by over 280,000 farmers. Greenovator has partnerships with over 15 organizations including UNESCO, World Fish, LIFT, NZ Dairy, and so on. Greenovator also provides premium services to micro financiers.
A new feature of the Green Way app is Asein Yone Mat Tan (Asein meaning “green” and Mat Tan meaning “data”). It is the first digital farm management solution in Myanmar providing solutions for contract farming businesses.
The Asein Yone Mat Tan feature is the result of many research projects to find the best-fit solution for farmers, traders and contract farming organizations. With Asein Yone Mat Tan, farming timelines can be planned, farming activities recorded and this farming digital tool can help manage the farmers’ problems and track potential and actual yields and also provide traceability of the yields.
The development team created the Group Function, a place for users to start group discussions in a public or private setting for topics related to agriculture. It is aimed at strengthening existing networks and creating new networks of farmers with similar interests and goals.
About
TaroWorks is a mobile software platform for managing field staff, business operations, and data collection in emerging markets. The two-part solution includes an Android app for field extension officers and a back-end app running on Salesforce.com for data management, analysis, business process creation and user administration. These features work in the most rural parts of the world with no connectivity, empowering field staff to create, edit, read/use data out of the Salesforce platform.
Capability and features
The application will allow the user to geo-tag a specific location offline, take photos (e.g. of farmer beneficiaries), capture signatures and allow for barcode/QR code scanning (e.g. for tracking products). Additionally, TaroWorks can serve as part of the intervention to beneficiaries by allowing mobilie users to show training videos, agricultural best practices guides, etc.
Progress to date
TaroWorks have over 60 clients operating all over the world in Latin America, Africa and Asia, and have helped multiple clients expand from one country of operation to different emerging markets in other parts of the world.
Lutheran World Relief is using TaroWorks to help estimate farmer crop yields and supply the information to unions. This increases transparency along the value chain so that farmers can negotiate better pricing on their crops and boost their incomes.
TaroWorks is developing extensions of the TaroWorks mobile application, adding functionality around procurement of products, inventory management, sales orders and mobile money integration.
About
Pessl Instruments GmbH (Pessl), an Austrian AgTech company, aims to improve the climate resilience of smallholder Filipino farmers through a public private partnership called “Improving Productivity in Agriculture through Climate-Smart Technology” or ImPACT. Pessl has deployed over 32 proprietary agro-meteorological IoT devices that enable farmers to adopt Climate-Smart Agriculture in their daily farming activities. These devices autonomously measure and transmit environmental data, which is processed and delivered to farmers in the via a simplified mobile application. Farmers are able to use this data to reduce their chemical footprint and improve their yield.
Capability and features
ImPACT allows farmers to monitor all relevant climatic conditions and soil parameters, bringing their agricultural work management one step higher. ImPACT combines monitored and forecasted data to get a powerful tool, which optimizes production and lets farmers produce more with less.
With the help of climatic and soil monitoring and forecasting farmers can:
Progress to date
ImPACT has reduced the input usage of farmers, enabling more precise documentation of farmers’ daily activity and improved crop yields.
ImPACT have worked with a control group of 100 farmers, expanding to 5,000 farmers in 2019 and 10,000 farmers by 2020.
Deployment will be made sustainable through a service model, e.g. farmers pay $1 per month for the application and are therefore able to save money on chemicals and increase their incomes.
About
Golden Paddy offers real-time, specific and accurate productivity advice, connection to better buyers with better prices and terms, and connection to formal lenders with better rates and terms. All services are free for farmers, with Golden Paddy generating revenue from lead generation, advertisements, data insights and transactions.
Users avoid crop loss with timely and precise advice, receive better prices for their crops and pay less for customized loans.
Capability and features
As many farmers now have a smartphone and basic digital literacy, Golden Paddy has been developed as a mobile app based platform that provides services to the smallholders.
Impact Terra is utilizing its proprietary Crop Recommendation Engine (crop simulation models), Remote Sensing Engine (large scale crop growth and risk insights) and big-data platform to provide advanced services at scale to farmers and third parties.
MFIs and financiers use the loan origination services and credit scoring engine to make data-informed loan assessments. Agribusinesses use the platform to advertise and collect data. Non-profits use the platform to provide extension support to farmers.
Progress to date
Golden Paddy has gone from a mobile application to recommendation engine and satellite platform, and has raised over USD$3m to date. The platform has over 50,000 registered farmers, whilst securing strategic long-term partnerships across agronomy, technology, satellite insights, big-data, and financial services.
Golden Paddy is currently developing four technologies; their website and mobile app, crop simulation/prediction models, remote sensing models and an analytics platform.
About
GREENCoffee provides real time, 24/7 information, tailored to farmers and B2B partners in Vietnam. By using smart communication and information tools (e.g. smartphones, SMS, web portal) that integrate important data, farmers have access to relevant information products.
For example, a farmer receives frequent updates through personalised SMS, such as weather forecasts and seasonal predictions.
Capability and features
GREENCoffee is an information service – a multi-component (smartphone, SMS, web portal), farmer and B2B oriented information service that supports coffee cultivation in the central highland provinces of Vietnam.
GREENCoffee is engaging over 100,000 smallholder farmers to support their coffee cultivation practices and improve livelihoods.
GREENCoffee Information Services provides (on-request) tailored data analysis, information products and advice that support B2B partners to meet environmental guidelines and sustainable production criteria.
Progress to date
GREENCoffee has over 10,000 farmers currently using the platform, and is launching a social enterprise that will take over operations in 2019. The business will generate its own income through a farmer subscription model, as well as generating fees from B2B partnerships.
About
Htwet Toe is a simple and easy-to-use mobile platform that helps agricultural communities in Myanmar by providing professional advice, solutions and services to increase yield and productivity. Htwet Toe has partnered with companies such as Myanma Awba Group and TerraSphere, to create a platform where farmers and agricultural communities can readily access a wide spectrum of content to help improve harvest yields, achieve better selling prices and build a strong agricultural community.
Capability and features
Htwet Toe contains comprehensive farming guides for more than 35 domestic crops and assists farmers with various aspects of farming from seed selection to harvesting and selling their produce. The application provides farmers with localized crop prices to use as a benchmark to negotiate with middlemen. Farmers can send in recorded voice messages and receive a response within 12 hours from trained agronomists. Htwet Toe generates contextualized agro-meteorological advisories for farmers based on their geodata, crop data and satellite weather data and produces action plans to optimize farm productivity. Htwet Toe also contains an e-commerce platform where farmers can search, browse and order selected input products directly to their farm.
Htwet Toe’s digital community feature gathers farmers and different supply chain players in forums where they can connect with one another, exchange ideas and conduct business transactions.
The platform’s Q&A section allows farmers to interact and communicate with trained agronomists in near real-time to get timely advice. Farmers can also test their knowledge on different aspects of farming by participating in daily quizzes and winning rewards.
Hwet Toe is a free app and generates revenue through advertising, e-commerce, partnerships with agribusinesses, social enterprises and INGOs, loyalty programs, sales lead generation, and its Village Link Satellite Service (VLSS) – the company’s B2B platform providing remote-sensing data for agribusiness clients.
Progress to date
Htwet Toe provides value and services to more than 400,000 Myanmar farmers and continues to be one of the most used agriculture apps in the country, with around 46,000 monthly active users, as of early 2022.
The agronomists at Htwet Toe have answered more than 100,000 specific questions, helping farmers to solve problems and improve yields. The dedicated team at Htwet Toe continues to connect with farmers via-mobile and on-ground, having conducted over 110 field training exercises that have benefitted 5,500 farmers and extension workers across Myanmar in 2018-2020.
The company aims to reach 1 million farming families and food producers, most of them smallholder farmers.
Htwet Toe has partnered with companies and NGOs including Myanma Awba Group, Maha Agriculture, Mercy Corps, Misui Co, Care Myanmar, WWF, SarVision, Terrasphere and Weather Impact.
About
SIPINDO is an application that solves a wide range of common smallholder farmer challenges, helping them increase their incomes through shared information about their crop performance to supply chain actors from upstream to downstream. The application is used by farmers, buyer – consumer and agriculture practitioners and also support ±150 field officers of EWINDO, giving everyone access to fast, efficient solutions to agronomic challenges.
Buyers use SIPINDO’s search functionality to find and contact farmers directly, which increasesmarket volumes of farmer products and benefits both parties.
Capability and features
SIPINDO’s application allows smallholder farmers to directly contact their colleagues in other regions, research prices and trends in demand for commodities on the market, find procedures for handling pests and diseases, discover cropping patterns and estimated harvest time.
The platform helps farmersestimate their production, as well as selling harvests directly to buyers, avoiding the price games of middlemen.
Farmers can also find out the level of soil fertility to be more efficient in using fertilizer in their specific location while apps also supporting climate data trend for assisting farmers on weather forecast.
Progress to date
To date, SIPINDO has worked with over 20,000 farmers, and has collaborated with PRISMA, Netherlands Space Office (NSO), ICCO Cooperation, Bogor Agriculture University, University of Twentee (UT-ITC), Nelen & Schuurmans, and AKVO.
The platform will soon feature more accurate daily weather forecasts, irrigation advice, advanced pest and disease (chemical and non-chemical management option), enabling farmers to maximise their yields and incomes.
About
MyCrop is a technology enabled initiative that empowers farmers through “Farmer Mitras” (village level entrepreneurs). MyCrop delivers information, expertise and resources that increase their productivity and profitability.
MyCrop provides farmers with geo-mapping, individual farm plans and farm automation customized to weather, soil, pest, crop data a on near real-time basis.
This flexible technology platform serves as a one-stop solution for farmers, delivering all resources at their doorsteps and providing near real-time actionable insights customized for each farmer.
10% of farmers use the technology on their smartphones, whereas the other 90% benefit from the Farmer Mitras who assist them in using the application.
Capability and features
The MyCrop platform consists of two mobile/tab applications and a web-based dashboard.
It has a sustainable data-driven, scalable, self-learning Agri-food system which serves as a farm/farmer management solution, predictive analytics & monitoring tool, decision support system & agriculture e-commerce platform enabling a farmer to reduce the cost of cultivation, increase yield & ensure the better realization of the finished product.
The platform is an enabler for agriculture ecosystem players, providing them last mile access to farmers to deliver their offerings more economically and efficiently.
MyCrop is free for farmers, generating revenue from input companies and banks who benefit from improved data-driven decision making.
Progress to date
MyCrop has been honored as a Technology Pioneer by World Economic Forum, recognised as “Best Startup for ICT in Agriculture” by ICFA, and is currently working with more than 4,000 farmers in India & Indonesia with more than 30 Farmer Mitras.
Every half year, we send out an eNewsletter with the most current news on digital solution for the agriculture industry. To join, enter your email address below and hit the subscribe button!